Blueprint for B2B video based lead generation to beat the pandemic

Reboot your business in Q4 with TVNF from The Video News Factory Ltd on Vimeo.

How would you like to beat the imminent 2020 Winter Semi-Lockdown with a proven way to generate high quality leads that taps into the power of video that can be set up in 30 days and prove it’s worth in less than 90 days?

If you’ve taken a look at our website and our 3D animation service you’ll have seen the full range and type of videos, including 2D and 3D video content that we regularly produce for UK and international clients.

But what makes TVNF really different to any other video companies is that we specialise in helping these client use such videos to build an automatic sales lead generation process using a proven Blueprint for video marketing success:


STEP 1: Generating awareness and direct connection to  top quality target contacts

This process begins by choosing a target audience and understanding the best likely customer journey that might trigger an inquiry. We also help you prepare your digital presence so that it matches the image you need to portray on Linkedin and a relevant post or page on your website and link this with the growing importance of Google My Business.

STEP 2: Engagement and lead generation

We then create a high impact video and add this to YouTube and your website, followed by leveraging LinkedIn to connect to the #1 buying contacts, then once connected follows up automatically with a message that lands them onto the relevant company website demo, explainer or case-study video.

The dashboard on this marketing service reports back to you when they have received the 2nd message to view the video content you’ve sent and you are set to engage with a Prospect.

The result is that we can get 200+ new first connections a month with around 5% of these making immediate inquiries. In a few instances, perhaps 4 to 5 times a week you will get direct messages wanting to know more.

Step 3: Develop a pipeline of Prospects

The remainder of contacts can be developed over time using simple Zoom webinars which we can help train you and setup to a professional standard. Along the way we optimise your entire presence across your website, Linkedin, YouTube and help to bring your website to life.

Special Trial Offer:

The above service can be provided together with an simple, powerful explainer video for as little as £199+VAT a week. We can also augment videos with an even more impressive and engaging 3D product video for £299+VAT. The only other cost is for a license for a special CRM software tool we use to connect to extract new contact from LinkedIn which can be bought on a monthly basis for £39 a month. Minimum trial contracts is a 90 days. Then you can extend the contract as you wish, we have a phenomenally good success rate so far all out clients have extended.


For the first 5 new clients to take this Q1 offer we will discount the above services by 50%, so you will only pay £99+VAT a week and be contracted for no more that 90 days. Then based on success of this pilot, if you wish to extend the campaign you can use this specially reduced rate for a further 9 months.  I’m confident that this should enable you to build direct links to well over 2,000 top contacts and over 100 inquries per annum. Please note that this offer cannot be combined with any other existing offers and is for new clients only.

Recent Client Feedback:

“I met John Allard (the CEO) at a networking event. I was getting plenty of website hits but almost no enquiries. John was constructively critical and full of ideas. Long story short, we commissioned a series of YouTube videos and we are delighted with the results and plan to use John in the long term. Not only is his video work excellent, his strategic input into our marketing effort has proved invaluable. Highly recommended!” 

Graham Phillips – CEO, ProLongevity.

“Bringing quality video production to the masses, in a way to accommodate every budget of virtually every company. Top of the range up to date equipment, precision editing, & excesses of first hand video production knowledge, tips & tricks means a great quality output without the long steep & perpetual learning curve, or the huge equipment investment. Would recommend to any business who truly appreciates the value of visual media to reach their audience, & tell your story effectively.”

Richard Scott – MD  Aurora Smart Tech

“Fantastic team lead by John. Helpful, knowledgable and the videos they produced for us were very high quality and helped us achieve our goals as a company. I look forward to working with them again in the future.”

Joe Coyle – Digital Marketing Manager, BCS Credit Ltd

If you’d like a zoom call and I can demo the service in action and if you want a trial we can get you fully operational in less than 30 days call me now +44 (0) 8432 892 398